Discover the Ultimate Confluence Company Hub

A modern, dynamic, and personalized company hub can make a huge difference. We'll show you how!
Picture of Patricia Modispacher

Patricia Modispacher

Did you know that 44% of employees feel left out of important company information? Effective internal communication is crucial for keeping teams aligned, engaged, and informed. A well-designed Company Hub in Confluence can centralize updates, resources, and tools to close the communication gap, enabling employees to stay up to date with the latest company news, events, and resources—all in one place.

A modern, dynamic, and personalized company hub can make a huge difference, ensuring employees have easy access to the information and resources needed to stay engaged and aligned.

Find out how!

What is the Confluence Company Hub, and How Does It Work?

Atlassian’s new Company Hub is a feature available only for Premium and Enterprise customers, aiming to give teams a central space for internal communication.

The Company Hub of Confluence provides a new entry in the top navigation bar, placed beside the Confluence logo, and links to a specific Confluence page. But what you do with this page is entirely up to you – it’s after all, “just” a landing page. And by default, the Company Hub comes pre-configured with two macros that make it easy to share information.

Here’s a look at what’s included by default:

Company Hub Overview

As you can see, we have a carousel and three different card macros, used differently.

  • Carousel Macro for Announcements
    At the top of the Company Hub, you’ll find a Carousel macro that lets you highlight rotating content, ideal for announcements, company updates, or critical news.

  • Cards Macro for Employee Shout-Outs

  • Cards Macro for Resources

  • Cards Macro for Quick Links

Filled with some information, a Company Hub with Confluence can look like this:

Seibert Appanvil company hub

This feature is valuable but limited in reach. Since the Confluence Company Hub is only available on Premium and Enterprise plans, many teams on Standard are left without a central solution for company-wide communication. Additionally, it remains largely a static tool rather than an interactive experience.

Building a Dynamic Company Hub Without Confluence Premium

For teams on Confluence Standard—or those seeking more customization—a company hub is still within reach! With Aura Content Formatting Macros and Karma from appanvil, you can design an interactive, visually engaging, and fully functional company hub that bridges communication gaps, keeping teams informed and connected.

How to Use Aura for a Customized Company Hub

Aura offers an array of advanced formatting macros that can transform any Confluence page into a visually engaging and interactive space. Here’s how to use some key Aura macros to create your own Company Hub with essential features like announcements, shout-outs, resources, and quick links.

Dynamic Content for Real-Time Updates

Confluence’s built-in feature options allow you to manually add or link to current content, but with Aura’s Dynamic Content macro, you can automate real-time updates from across Confluence. Pull in recent news, blog posts, or team highlights automatically, ensuring your hub always displays the latest information without manual effort. This feature is perfect for keeping announcements and shout-outs fresh and visible.

Aura Dynamic Content

 

Aura Cards for Organized, Flexible Layouts

Use Aura Cards to highlight key sections like resources, quick links, or department shout-outs, adding structure and organization to your Company Hub.

Unlike the Confluence Cards macro, which is more static and limited to basic images, Aura Cards come with a vibrant color palette, giving you the flexibility to pick colors that match your brand—or go for a creative rainbow look! With Aura, you can also add interactive hover or flip effects, enhancing the user experience and making important content pop.

dynamic confluence cards

 

Child Tabs for Nested Information

Confluence’s basic page hierarchy can lead to long navigation paths or multiple clicks. With Aura’s Child Tabs, you can display child pages in a tabbed view directly on the main hub page, so employees can easily access related information without leaving the main page. This is perfect for organizing topics like department resources, project updates, or company policies—all on a single page, keeping navigation seamless and intuitive.

aura child tabs

 

Expand Macro for Streamlined Navigation

While Confluence has a built-in expand feature, Aura’s Expand macro offers enhanced customization, allowing you to match your brand’s style with custom colors, icons, and animations. Use this feature to collapse FAQs, announcements, or onboarding guides, helping users quickly locate relevant information without overwhelming the page. With Aura’s Expand, you can guide employees through content more smoothly.

aura expand collapsible section

 

Status Macro for Interactive Project Updates

The standard Confluence status labels are helpful, but Aura’s Status macro allows for richer customization, making it ideal for tagging items with statuses like “In Progress,” “Upcoming,” or “Completed.” These tags help users quickly understand the progress of projects, shout-outs, or department goals at a glance. Aura’s Status macro enables instant updates in view mode, adding convenience to Confluence’s existing project tracking capabilities.

add dynamic status macro

As you can see, you can set up a company hub that is also interactive without Confluence Premium. This allows you to ensure transparency within the company and increase employee engagement and happiness.

 

 

 

Karma: A Fast, Free Solution for Stunning Company Hubs

If you’re aiming for a fully functional, visually engaging Company Hub that’s easy to set up and navigate, Karma is the perfect tool for the job. Designed as a user-friendly page builder for Confluence Cloud, Karma includes a wide range of pre-designed templates that help you build everything from knowledge bases to FAQ hubs with minimal setup time. And since Karma is free, you can access all these features without breaking the budget.

Here’s why Karma is ideal for creating your Company Hub:

  • Time-Saving, Pre-Built Templates
    Karma offers a variety of ready-made templates tailored for different needs, from onboarding pages and FAQs to team recognition and quick-links hubs. Perfect for busy teams who need solutions fast.

karma choose template

 

  • Effortless Page Building with Drag-and-Drop
    With Karma’s intuitive drag-and-drop builder, organizing and laying out your pages is a breeze. Create structured, content-rich pages that are visually appealing and easy for your team to navigate.

drag and drop karma

 

  • Interactive Content Blocks for Engaging Navigation
    Make navigation straightforward and engaging with Karma’s interactive content blocks.

karma add new section

 

  • Professional, Consistent Layouts
    With Karma, you can use pre-built sections directly from the template library to keep your hub visually cohesive and professional.

karma layout

 

 

 

Transform Your Confluence Hub into an Interactive Experience

We’ve already discussed how Aura and Karma enable you to create dynamic, engaging pages in Confluence. But if you’re looking to go further and create a fully interactive and personalized company hub, there’s another powerful solution: Mantra. This social intranet solution takes the concept of a company hub to the next level, offering a customizable and engaging experience for all Confluence users, including those on the Standard plan.

Mantra is a versatile and feature-packed solution that elevates internal communication, employee engagement, and inclusivity. Recognized for its excellence with a win at the Intranet Leaders League in Berlin, Mantra delivers a seamless and engaging company hub experience.

Key Benefits of Mantra:

  • Available for All Plans: Unlike Atlassian’s Company Hub, which is exclusive to Premium and Enterprise users, Mantra is accessible to all Confluence plans, including Standard.

  • Multiple Hubs: Create distinct hubs for different teams, departments, or projects, all while maintaining consistent branding and content control.

  • Dynamic and Personalized Content: Share dynamic content such as company news, team updates, and events that are personalized for each employee based on their role or location.

  • Customizable Design with a Built-In Editor: Unlike Confluence’s Company Hub, which has rigid layouts, Mantra lets you fully customize the layout, add your brand colors, and adjust the design to align with your company’s identity.

  • Award-Winning Platform: Mantra’s recognition at the Intranet Leaders League in Berlin speaks to its leadership in workplace connectivity and sets a new standard for what a Confluence hub can achieve.

  • Top-Down and Bottom-Up Communication: Mantra supports both top-down communication through company announcements and bottom-up engagement, offering a platform for social posts, team updates, and employee recognition.

  • Global, Personalized Navigation: Provide each user with tailored navigation, directing them quickly to the tools and resources they need. Set up redirects and quick links to enhance usability.

  • Dynamic Content in Real Time: Mantra’s real-time updates, news feeds, events, and social posts create a dynamic, interactive experience that keeps everyone connected.

  • Mobile-Optimized: With Mantra’s mobile app, employees can stay informed and engaged from anywhere, making it ideal for hybrid and remote teams.

 

Real-Time Communication and Collaboration

Mantra goes beyond just top-down communication by enabling bottom-up interaction. Employees can share posts, participate in events, and engage in community forums, ensuring information flows in all directions. This makes Mantra more than just a hub for company updates—it’s an interactive employee experience platform.

Mantra polls

 

Step-by-Step Guide to Building Your Engaging Company Hub with Mantra:

Step 1: Install Mantra from the Atlassian Marketplace.
Step 2: Create and Customize Multiple Hubs
Set up hubs tailored to specific teams, departments, or projects. Customize the design using Mantra’s built-in editor to reflect your branding and organizational needs.

Mantra brand identity

Step 3: Add Dynamic, Personalized Content
Create a dynamic content experience with:

  • Company News: Share company-wide updates, big announcements, and milestones.

Mantra different news grid

 

  • Events: Post company events or team gatherings on an interactive calendar.

event management mantra
  • Secondary News and Posts: Provide multiple content streams tailored to employee needs.

Step 4: Streamline Navigation with Personalized Menus
Mantra allows personalized navigation, enabling users to access the most relevant links and resources based on their role or location. Add quick links and set up redirects for easy access to essential tools.

Mantra Add Quick LInks

Step 5: Use Mantra as a Space Homepage or Redirect Tool
Set up a Mantra hub as the homepage for any Confluence space, ensuring employees can easily access the most critical content each day. You can also integrate Mantra within the Company Hub using the Mantra Macro, enhancing its functionality and making key information more accessible.

mantra as home

Step 6: Find and Connect with Colleagues
Mantra’s People Directory lets employees find colleagues based on skills, department, location, or role. With advanced filters, they can search based on project needs, skills, or even shared interests, making collaboration easier.

people finder with mantra

Step 7: Mobile App: Stay Connected Anywhere
Mantra’s mobile app brings company updates, events, and resources right to employees’ fingertips, ensuring remote and hybrid employees stay engaged. The app is optimized for a seamless experience, whether they’re checking news, events, or social posts.

mantra mobile

Step 8: Create Communities for Collaboration
Mantra’s Community Section transforms your hub into an interactive space where employees can share, collaborate, and engage. This fosters a connected and inclusive culture, breaking down silos and encouraging communication across all levels of the organization.

Onboarding Community

The Ultimate Company Hub for Confluence Cloud

In a world where many professionals feel excluded or out of the loop, building an inclusive, engaging workspace is more important than ever. That’s exactly what Mantra, Aura, and Karma are designed to do. Whether you’re on Confluence Standard, Premium, or Enterprise, these tools help break down information silos, making sure every employee feels informed, engaged, and included—no matter where they’re working from.

So, why settle for the limitations of traditional communication platforms when you can create a thriving, connected company culture? With Mantra, Aura, and Karma, you’re not just building a hub; you’re building a true sense of community. Let’s make sure your team stays connected, informed, and engaged—wherever they are.

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